How Does the Chelsea Cash Machine Work? How Does it Make Money? The Secrets Behind Their Massive Revenue!
To survive in the English Premier League, it helps to have a sound financial position, and that is one thing that the club’s owners can be reasonably happy about. Having acquired ownership of Chelsea Football Club from Roman Abramovich in May 2022 by a consortium including Clearlake Capitol led by American businessman Todd Boehly, said, after acquiring the club, “We are honoured to become the new custodians of Chelsea Football Club. We’re all in – 100% — every minute of every match.“
At the end of the first full year in charge, the revenue for the 2023/24 season reached an all-time high of €545 million.
Chelsea FC Revenue from 2008/09 to 2023/24 (in millions of euros)
According to Statista, Chelsea FC’s revenue from the 2008/09 to 2023/24 seasons is as shown in the table below.
Season | Matchday | Broadcasting | Commercial | Total |
2008/09 | 87.4 | 92.9 | 62 | 242.3 |
2009/10 | 82.1 | 105 | 68.8 | 255.9 |
2010/11 | 74.7 | 112.3 | 62.8 | 249.8 |
2011/12 | 96.1 | 139.4 | 87.1 | 322.6 |
2012/13 | 82.5 | 123 | 97.9 | 303.4 |
2013/14 | 84.9 | 167.3 | 135.7 | 387.9 |
2014/15 | 93.1 | 178.2 | 148.7 | 420 |
2015/16 | 93.2 | 191.1 | 163.1 | 447.4 |
2016/17 | 76.2 | 189.1 | 162.7 | 428 |
2017/18 | 83.4 | 230.5 | 191.8 | 505.7 |
2018/19 | 75.6 | 227.1 | 210.4 | 513.1 |
2019/20 | 62.1 | 208.2 | 199.4 | 469.7 |
2020/21 | 8.6 | 309 | 175.5 | 493.1 |
2021/22 | 82 | 278 | 209 | 569 |
2022/23 | 88 | 260 | 242 | 590 |
2023/24 | 93 | 190 | 262 | 545 |
Although the income for 2022/23 reached a record high, it fell back by €45 million last season.
Sponsors revenue
Sponsoring is a two-way street. It benefits both parties. The recipient, in this case, Chelsea, receives a useful cash donation, and in return, the company issuing the funds gets to see their brand awareness increase through the football industry’s huge advertising machine.
Receiving money from their sponsors is an important part of the workings of Chelsea’s cash machine. Nike is their biggest sponsor, having signed a 15-year deal in 2017 that was said to be worth over €900 million.
BingX is a newer addition to the sponsor ranks. They came on board in 2023 after signing a multiple-year contract that saw their logo emblazoned on first-team shirts and on Chelsea’s training kit for the next 2 years.
Live Nation is the most recent sponsor to jump aboard the good ship Chelsea. They signed a contract in February 2025 for the privilege of seeing their logo featured on first-team shirt sleeves until the end of this season.
Gambling companies are also looking at sponsorship. After all, it is beneficial to all participants of the process. According to industry rumours, the casino review site Slotsjudge is considering becoming a sponsor of the club. Experts of the site note, “for companies in the igaming sector, such cooperation increases recognition, the club gets an additional inflow of funding, and the players get even more publicity.”
This year Betway has confirmed its place among the club’s main sponsors. We’ll see what happens next year.
How Much Does Chelsea Make From the Sale of Youth Players?
Another important component of the Chelsea money-making machine is the club’s Youth Academy. Back in 2021 and according to the Online Money Advisor website, since 2010, Chelsea scooped a total of £98.2 million by selling graduate players who were surplus to the club’s requirements – a move that also gave the graduates new opportunities to further their soccer careers. At the time, that sum totally eclipsed that of Premier League rivals Tottenham Hotspur, who could only muster 5th place in the graduate sales list. It even topped Arsenal’s sales by £38.5 million.
However, even that impressive record pales when viewed against graduate sales under the new regime, which has notched up graduate sales of £180.5 million. It doesn’t just top Arsenal. All in all, it means that the Chelsea Academy is more profitable than any other English Premier League club, having sold 28 players between 2014 and 2023 for a massive £296.5 million.
Chelsea Women’s Football Club
When Sonia Bompastor took over as manager of Chelsea Women’s Football Club, she said, “I’m in a very good place, a place where I feel people have the same vision, the same ambitions and also the same values, so it’s really important because that’s the best thing for you to give your best.”
They might not have made as much money as their male counterparts, but they are pretty strong financially, too. They are in the top 5 on the international scene. Revenues for the Top 5 are:
- Barcelona – €17.9 million
- Arsenal – €17.9 million
- Chelsea – €13.4 million
- Manchester United – €110.7 million.
- Real Madrid – €10.5 million
Chelsea in the Transfermarkt Under Todd Boehly
Apart from club acquisition fees, the biggest contributor to any team’s finances is its activity in the transfermarkt – the equation between player sales and player purchases being all-important. Since the new owners took the reins, Chelsea has shelled out €1,322.2 million on new players. The first of the new signings to join the squad was Raheem Sterling.
To compare, transfer fees for players sold, amount to €528.6 million. That means the net outlay since the close of the last transfer window is €793.6 million. In this instance, the transfer activity fee total lowers the overall revenue figure.
The Chelsea FC Money Machine
According to Chelsea FC’s accounting on their website, the turnover figure for the financial year ending June 2023 grew from £481.3 million the previous year to £512.5 million. The reason for the rise in turnover was in part driven by better matchday and commercial revenue, thanks to the Club being able to operate without the Government restrictions that held it back the year before. Another key factor was the success of the women’s team in the Super League and the Women’s FA Cup, plus getting to the final of the Women’s League Cup.
Setting the loss and the continuing fallout from the sanctions imposed on the club in the previous year aside, the Club continues to comply with UEFA and Premier League financial rules and regulations.
Despite the billion Euro activity, making a profit is still a way off, but it was headed in the right direction with the loss of £121.4 million in 2022, being reduced to £90.1 million for 2023.
The figures for 2024 will be published in March, and it will be interesting to see how the money machine has performed.